Is Your IMO Helping You Reach the Summit?

Written and Published by: Christy Downs

Webinar by: Ed Ledford

Is Your IMO Helping You Reach the Summit?

In the world of life insurance, 2026 is moving fast. If you’re an independent agent, you’ve likely felt the shift. The "smile and dial" era is fading, replaced by a desperate need for high-value, relationship-driven expertise.

If you find yourself looking for a new IMO, ask yourself one question: Is your current partner a vendor, or a growth engine?

At FFP, we don't just provide contracts; we provide a community. We believe in helping agents build their practice their way—whether that’s as a high-producing solo elite or the leader of a sprawling agency.

Introducing: Journey to the Top 2026

Our 2026 theme, Journey to the Top, isn't just a catchy slogan. It’s our commitment to being your Sherpa in a complex industry. We know the climb is steep, but with the right tools, the view from the peak is life-changing.

To help you get there, we host Coffee with Closers (CWC)—a weekly strategy session designed to sharpen your edge. We don't just talk about products; we talk about solutions that open doors that were previously bolted shut.

The "Coffee with Closers" Advantage

Take our latest session, for example. We dove deep into a game-changing strategy involving Foresters' Law Assure benefit. While other agents are just selling "death insurance," our partners are walking into homes as Trusted Advisors by offering:

  • Free Revocable Living Trusts: A benefit that saves families $1,500–$7,000 in legal fees and avoids the $15k+ nightmare of probate.
  • The Asset Inventory Checklist: A proprietary FFP tool that helps you "get into the kitchen drawer," uncovering "live-on" and "leave-on" assets you never knew existed.
  • A Relationship-First Framework: Moving from a transactional salesperson to an essential part of a family’s legacy planning.

Why FFP is Different

We are a relationship-building marketing organization. We provide the "Big Agency" back-office support, technology, and coaching, but with the "Boutique" feel of a partner who actually knows your name and your goals.

"At FFP, we coach you based on your vision, not ours. Whether you want to keep it simple or recruit a team, we provide the roadmap."

Are You Ready to Level Up?

Reach out to use: [email protected]